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in partnership with
Heidi Urness Law is proud to partner with The Green Voice (Powered by VoxFeed) to offer our expertise in cannabis advertising and marketing regulations to help businesses harness the power of this platform, and also to develop dynamic, scalable, and legally sound processes in the creation of effective – and compliant – digital marketing media and content.
Heidi Urness Law is pleased to leverage their expertise in cannabis advertising and marketing regulations to mitigate risk, increase internal campaign development as well as compliance/quality approval efficiencies, effectively target and/or extend marketing reach, and harness the features of The Green Voice (Powered by VoxFeed) to develop and power effective digital marketing campaigns and content to facilitate profit-driving conversations about your brand in targeted markets.
Regulations applicable to cannabis (including both hemp and marijuana, and all products derived therefrom) and cannabis-ancillary businesses exist at the federal, state, and local levels, and are complex and often conflicting. Nevertheless, compliance with all levels of these applicable rules is absolutely essential to the success of (and in some cases, the very existence of) your business, regardless of the stage of the corporate lifecycle in which your business is presently or into which you aspire to grow.
Penalties for violations of advertising and marketing laws can be severe – include substantial fines, suspensions, and sometimes even license cancellation. Additionally, the applicable regulations are highly volatile, oftentimes vague, and other times in direct conflict with other regulations – resulting in high risk exposure for cannabis and cannabis-ancillary businesses. Successful cannabis marketing strategies require the support of an attorney who is well-versed not only in these existing regulations and how they interact, but also importantly future regulations, to ensure businesses are anticipating and adapting to these rapid changes, avoiding unnecessary exposure.